(EN) How to Choose The Best Social Media Management Tool
(EN) Social media management is much more than scheduling posts and replying to comments on Facebook. It’s about creating an effective communication strategy, which is integral to the success of any business. Social media management is becoming increasingly important, especially with billions of people around the world using them. Proper communication on social networks is important to increase brand awareness and drive sales.
(EN) What’s the difference in marketing to Baby Boomer, Gen X, Millennials and Gen Z?
(EN) Generational marketing is a type of marketing that targets groups of people born in a particular period. This segmentation is important because each generational group has different characteristics, values and habits.