{"id":662,"date":"2019-01-23T16:19:43","date_gmt":"2019-01-23T13:19:43","guid":{"rendered":"https:\/\/sposteronline.com\/?p=662"},"modified":"2022-01-26T20:54:28","modified_gmt":"2022-01-26T17:54:28","slug":"en-10-video-trends-we-look-forward-to-in-2019","status":"publish","type":"post","link":"http:\/\/sposteronline.com\/ru\/en-10-video-trends-we-look-forward-to-in-2019\/","title":{"rendered":"(EN) 10 Video Trends We Look Forward to in 2019"},"content":{"rendered":"

\u0418\u0437\u0432\u0438\u043d\u0438\u0442\u0435, \u044d\u0442\u043e\u0442 \u0442\u0435\u043a\u0441\u0442 \u0434\u043e\u0441\u0442\u0443\u043f\u0435\u043d \u0442\u043e\u043b\u044c\u043a\u043e \u043d\u0430 \u201cEN<\/a>\u201d \u0438 \u201cLT<\/a>\u201d.<\/p>

From marketing campaigns to ardent hobbyists, education boards, and anxious teens, video has become an inextricable part of our lives. In fact, you might even say that in order to be successful in today\u2019s tech-tethered world, video has to be a regular part of your vernacular.<\/p>\n

Well, whether you\u2019re embracing this technology to help drive sales or make an ex-boyfriend jealous, videos are inspiring people, moving them to action, and explaining concepts like never before. So, what are some ways you can use videos in 2019? Check out some of the coolest trends you can look forward to this coming year.<\/p>\n

Video Trend #1 Vertical Videos<\/strong><\/h3>\n

Don\u2019t you hate it when you capture a video the wrong way, and then when you go to watch it, the screen optimizes it into a tiny view? That\u2019s not the way videos were meant to be enjoyed, and fortunately for us, the techies have figured out how to fix this issue. Today, tools like IGTV are enabling people to capture those cool must-see videos in vertical form and view them full screen. This trend is guaranteed to continue as developers tweak and improve the technology. Thanks, techies!<\/p>\n

Video Trend #2 Video Podcasts<\/strong><\/h3>\n

Most people have a healthy diet of podcasts sprinkled throughout their week. From riveting historical renditions to Dan Carlin to calming meditations like Headspace, we all love to tune into our favorite podcasts while commuting to work, washing the dishes, or winding down at night.<\/p>\n

In 2019, you can expect to see this trend continuing, only with an upgrade of sorts. Podcasts will continue as audio files, but now you\u2019ll be seeing a rise in video podcasts as well. The addition of video to a podcast feed is experiential. Instead of just hearing your host, you can now see them, watch their body language, see their facial expressions, and get to know them on a deeper level.\u00a0MindValley<\/a>\u00a0is an excellent example of taking video podcasts and making them golden. These inspirational talks would be great in just audio form, but you can\u2019t compare the experience when you get to watch the speakers excitedly give over their passion to you.<\/p>\n

Video Trend #3 SEO Builders<\/strong><\/h3>\n

The generation of absent-minded scrolling has been born, and most of society scrolls through pages of content without even batting an eyelash. So, we have to come up with new ways to snap people back to attention, and video is the answer.<\/p>\n

From social media to online retailers, everyone is getting on the video bandwagon. Just imagine you\u2019re scrolling through your Instagram feed, hardly even noticing the enticing entrees your friends had for lunch, the adorable pair of boots someone tried on, and that awesome life hack you\u2019ll probably end up messing up. Suddenly, a video pops onto the screen. The motion alone catches your attention. Even if you aren\u2019t interested in watching the full video, you\u2019ll pause from your apathetic scrolling for a few seconds, and maybe even watch a minute or two.<\/p>\n

The technique is being adopted now and will be seen more and more in 2019 as the longer someone spends on a video or website, the better Google rankings, Instagram positions, etc. you\u2019ll earn.<\/p>\n

Video Trend #4 Dolly Zoom & Other Visual Effects<\/strong><\/h3>\n

When video editing first became popular, special effects were all the rage. They took a little hiatus, but with new and improved technologies at their disposal, videographers are embracing the visual effects with new fervor and vim. This coming year you should expect to see some incredible new visual effects as well as a resurgence of some oldies, but goodies (of course with a facelift, tummy tuck, and Botoxed up!), and the dolly zoom is a great example.<\/p>\n

This effect, aka push-pull aka vertigo effect, makes the background elements look like they\u2019re changing sizes or moving when in reality they are not. It\u2019s done with the zoom feature on your device or editing tool, and when done properly, it looks amazing. Watch out for this cool video technique, and if you are considering getting a new drone, hold out for one with this as a default setting.<\/p>\n

Video Trend #5 Marketing Videos<\/strong><\/h3>\n

Businesses are figuring out a neat trick: people love cartoons! If a cartoon pops onto the screen, we almost can\u2019t help but watch. Those adorable animated figures draw our attention like nobody\u2019s business, and that\u2019s why smart companies have started incorporating animated videos into their marketing playbooks.<\/p>\n

Take this\u00a0video\u00a0from Behalf, for example. You could read about this successful B2B purchase financing solution on its website, but who wants to sit and read paragraph after paragraph about features, tools, and backend? A clever marketing video can tell potential customers all the key information in less than a minute, piquing interest, and inviting them in for more details. Plus, with animation and video, features and implementation are clearer and more understandable than when they are written out in text form.<\/p>\n

Video Trend #6 Animated Tutorials<\/strong><\/h3>\n

But why stop once you\u2019ve acquired a customer? Videos can help you educate as much as they can help reel you in. Check out this\u00a0video\u00a0from Headspace. Whether you\u2019re into meditation or not, you\u2019ll automatically be taken by the smiling, friendly, and somewhat awkward cartoon figure. You\u2019ll watch the one-minute video\u2026and then you\u2019re hooked. Major companies are starting to add animation videos to all aspects of their business from marketing to tutorials, and they\u2019re seeing great results.<\/p>\n

Video Trend #7 GIF Explosion<\/strong><\/h3>\n

GIFs are not new to the video scene, but they are absolutely exploding in 2019. One reason for the rise in popularity is because GIFs are just so much fun. You get to see a hilarious shot come to life and express exactly what you\u2019re trying to say or feel. The other reason is because today you can convert MP4 to GIF \u00a0in no time. There are great tools like this one to help you download\u00a0 YouTube videos and convert them\u00a0 into funny animated snippets perfect for saying \u201cYou go girl!\u201d, \u201cHappy birthday!\u201d, or \u201cAre you for real?!\u201d. Whatever your message, say it with a GIF.<\/p>\n

Video Trend #8 OMG! 360 Degree Videos<\/strong><\/h3>\n

It\u2019s hard to say which is the coolest video trend we\u2019ve seen for this coming year, but the 360-degree video rotation is definitely one of the top contenders. After all, who wouldn\u2019t want to see a full view of the entire area they\u2019re checking out? This is an awesome tool being used by many businesses in the hospitality industry.<\/p>\n

For example, you can go to a BNB and take a virtual tour around the place you are potentially going to rent to get an idea if it\u2019s right for you. Tourism businesses are using 360-degree videos to show travelers exactly what they can expect from a vacation in the Maldives, Great Barrier Reef, or Bali.<\/p>\n

And really, can you say immersive? That\u2019s the best way to explain why this video trend is going viral and will absolutely soar in 2019.<\/p>\n

Video Trend #9 Story-Showing, the Ultimate Experience<\/strong><\/h3>\n

Just a few decades ago, people sat around listening to a story unfold, enraptured by the details, spellbound by the inflections of the storyteller, the expressions on their face, and the sound of the words.<\/p>\n

The storyteller was a magician who could tell their audience that anything was true, and they would really believe it. Today, the power of a good story still holds magical properties, but stories have taken on a new face. From businesses to friends and family, people have shifted from storytelling to story-showing, and the experience is even more captivating than it was years ago. Now, in addition to the story being told by a solo expert, skilled at using voice vibrations, eyebrow gestures, and carefully planned pauses, our stories can be told by multiple players, across multiple scenes, and using multiple techniques to drive the point home.<\/p>\n

Companies are using videos to tell their story, giving the business a more personal feel, and explaining the human side of the corporate world. Travel bloggers aren\u2019t limited to just breathtaking photos anymore. Instead, travel videos are wildly popular as people feel like they\u2019re actually traversing the mountains, valleys, oceans, and jungles while they view the world from a carefully recorded video.<\/p>\n

Video Trend #10 Learning Made Easy<\/strong><\/h3>\n

Have you ever tried following a step-by-step how-to article? It might be a recipe for those decadent Margarita cupcakes you had once and need to figure out how to make, or it could be that fabulous wall painting feature you are green with envy over. Whatever the content, getting it to work out the way the Instagram shot shows can prove to be\u2026challenging.<\/p>\n

But what a world of difference when you translate that written tutorial into a video. When you see what the person is doing, how each step is supposed to come out, and what you need to do, it helps avoid frustrating, messy, and sometimes costly mistakes.<\/p>\n

Businesses are using this to train employees on the job. Gone are the days when a manager stood on top of you to show you the ropes. Today, it\u2019s a DIY world, and employees are looking towards how-to videos to help educate themselves on the job.<\/p>\n

Hobbyists are also using\u00a0video tutorials<\/a>\u00a0to learn the tricks of the trade from video game leveling up to professional makeup application to baking like Martha Stewart. Watch a video, and learn a skill. It\u2019s that simple, and 2019 is all over that.<\/p>\n

Video Trends: Video Killed the Radio Star, But Who Cares?!<\/strong><\/h3>\n

If a picture is worth a thousand words, then a video is worth a million. What you can convey with a still photo is nothing compared to what you can get across using moving pictures. And that\u2019s why 87% of marketers are using video within their campaigns (and that number is only expected to go up in the foreseeable future). What\u2019s your favorite video trend for 2019?<\/p>\n

More information<\/a><\/p>","protected":false},"excerpt":{"rendered":"

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Well, […]<\/p>\n","protected":false},"author":1,"featured_media":663,"comment_status":"open","ping_status":"open","sticky":false,"template":"templates\/blog-page.php","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[],"class_list":["post-662","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog"],"yoast_head":"\n(EN) 10 Video Trends We Look Forward to in 2019 | Sposter<\/title>\n<meta name=\"description\" content=\"From marketing campaigns to ardent hobbyists, education boards, and anxious teens, video has become an inextricable part of our lives. 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